Digital Marketing Associate
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Job Category: Marketing
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Job Type: FULL-TIME
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Job Location: FCT - Abuja
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Experience: 1-3 years
About Agriarche
Agriarche is transforming Africa’s agricultural sector by empowering farmers, traders, and ecosystem players with technology-driven solutions that promote efficiency, inclusivity, and financial growth. We connect agriculture, technology, and finance to create a sustainable, inclusive ecosystem for the future of African food systems.
We are looking for a Digital Marketing Associate who will play a key role in executing our marketing activities across social media, paid media, and content production. The ideal candidate is detail-oriented, creative, data-driven, and passionate about using digital channels to engage communities and drive measurable results.
Key Responsibilities
Social Media Management Support
- Gather user-generated content (UGC) and community feedback for the content team.
- Track and report platform-specific trends, formats, and engagement patterns.
- Monitor daily comments, DMs, tags, and mentions; escalate inquiries, leads, or issues to relevant team members.
- Assist in on-site shoot preparations, including setting up equipment and supporting smooth filming operations for interviews, reels, and behind-the-scenes content.
Media Buying
- Upload and publish paid advertising campaigns on Meta (Facebook & Instagram), Google Ads, and other platforms based on marketing plans and provided assets
- Ensure correct setup of campaigns: creatives, copy, URLs, budgets, schedules, and audience targeting.
- Monitor campaign delivery and performance daily to ensure optimal running and compliance.
- Flag anomalies in performance and assist with troubleshooting, including creative updates, targeting adjustments, or escalation to platform support.
- Maintain an archive of campaign assets and live campaign documentation for transparency and coordination.
- Compile weekly paid media performance reports with key metrics, observations, and recommendations.
Qualifications & Requirements
- Bachelor’s degree in Marketing, Communication, Digital Media, or related field.
- 1–3 years of experience in digital media buying, email marketing, and social media coordination.
- Proficient in CRM systems to track customer journeys, update leads, and support automation workflows.
- Solid understanding of major digital platforms: Facebook, Instagram, LinkedIn, YouTube, TikTok, and Google Ads.
- Hands-on experience with Meta Business Manager and Google Ads Manager.
- Familiarity with social media scheduling tools (e.g., Meta Business Suite, Hootsuite).
- Intermediate knowledge of analytics tools (e.g., Meta Insights, Google Analytics) with data interpretation skills.
- Strong organizational skills, attention to detail, and the ability to meet deadlines in a fast-paced environment.
- Excellent written and verbal communication skills.
- Proactive, reliable, and solutions-focused team player.
Why Join Us?
At Agriarche, you’ll be part of a mission-driven team shaping the future of agriculture in Africa. We value innovation, collaboration, and impact, and offer opportunities for growth while working on projects that truly make a difference in people’s lives.
How to Apply
We want to ensure that all applicants have a fair and equal chance, so we’re using a TestGorilla assessment. This minimizes unconscious bias in our hiring process. Successful candidates will be invited to a job interview.
Ready to join our team? Start by clicking the link below:
https://app.testgorilla.com/s/iihzbuzs
Join us and contribute to the financial success and growth of Agriarche. We look forward to receiving your application.